Every successful brand has a clearly defined visual identity outlined in something like a brand book or brand guidelines. In order to be truly useful to your marketing department and your company as a ...

Communicating strategy is a critical aspect of driving success in any organization. Yet, according to Korn Ferry, as many as 90% of senior executives admit that they don't achieve all their strategic ...

Most of my clients spend a lot of time defining strategic priorities at the beginning of the fiscal year. Some make this process participative, but many keep it in the realm of the leadership team.

Approval and sponsorship for an information security strategy is only the beginning. Implementation of the strategy is when risk is truly mitigated, and applying these five principles is vital to ...